Trade Show Success

Exhibiting in a trade show can involve a major investment of money and time. But the financial returns for your business can be excellent if you learn some of the secrets of trade show booth success before signing up for a show and investing in your displays.

If you're considering setting up at a trade show for the first time, here are eight tips ...

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Hiring The Right Designer for You

As a project manager, it is very important to hire the right graphic designer as it is essential for your design project. Hiring an expert graphic designer could mean the different in getting an outstanding project output or receiving an awful result. Read this article and you will know what you should do in order to find the right graphic desig...

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What Does Colour Mean?

Colors are more than a combination of red and blue or yellow and black. They are non-verbal communication. Colors have symbolism and color meanings that go beyond ink. As you design brochures, logos, and Web sites, it is helpful to keep in mind how the eye and the mind perceive certain colors and the color meanings we associate with each color.

S...

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The Truth About Typography

Simply put typography is the art of print. In our daily lives we are constantly surrounded by it. Typography includes greeting cards, books, posters, newspapers, just about anything you can imagine. As simple as it may seem typography subtly combines communicative and artistic elements to create a print both pleasing and easy to read.
Clear com...

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The 3 Cs of Personal Branding

The benefits of being a strong brand are tremendous. As a strong brand, you command higher pay or fees; you thrive during economic downturns; you get to choose the clients, assignments or positions you want; and you can transition your business or career with ease.

In addition to being able to boast these enviable benefits, strong brands have som...

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